100 Businesses Before the Right Business

You do not need to get every idea right. You need to fail cheap, test fast and recognize when you have found something worth scaling. This book turns real business experience into the 9P Method: Problem, Public, People, Product, Price, Proof, Process, Propagation and Potential. Each P gets a score from zero to five, backed by evidence. The total points to a decision; the Weak Link Rule stops a hidden hole from breaking the model. Includes the 9P Canvas to evaluate your next opportunity on a single page.